Podcast Air Date: December 14, 2020


Series 2: Shark Tank

Ep. 91 - Tara Williams - Dreamland Baby

New inventions and products are generally born out of a need, and what Tara and her husband, Rob, needed in 2018 was more sleep. Their 6-month-old son, Luke, was waking up every hour and a half.

As their fourth child, Tara tried to utilize the experience of having raised three other babies, but nothing worked. One night, desperate for some shuteye, Tara placed a heavy throw blanket over Luke while on the couch together. She noticed an immediate calm come over him. At that moment, the idea of the weighted wearable blanket for babies was born... and there was no looking back.

"After filming in LA, I started to see some of the entrepreneurs who I filmed with make it on air and I got really nervous. I called my producers and they said to keep the faith 'due to Covid we move stuff around'. We ended up on the finale a few weeks later!"
Tara's persistence and communication skills were in motion until she was assured they were going to air

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